Celebrating World Nature Conservation Day by protecting the land that supports us.
Every product begins with a choice.
A choice about what ingredients to use. A choice about how those ingredients are grown. A choice about the impact a company leaves behind.
At lost range.®, we believe wellness should extend beyond ourselves — it should include the planet we call home. This World Nature Conservation Day, we’re celebrating the connection between nature, responsible agriculture, and sustainable wellness by sharing how we work to create high-quality CBD products while respecting the environment that makes them possible.
From our Colorado roots to the farms where our hemp begins, sustainability has always been part of our story. We believe caring for the earth is not just a trend — it’s a responsibility.
Because when we protect nature, we protect the future of wellness.
What Is World Nature Conservation Day?
World Nature Conservation Day is observed each year as a reminder of the importance of protecting our planet’s natural resources. The day highlights the role individuals, communities, and businesses play in conserving the environment and creating a healthier future for generations to come.
Nature provides the foundation for everything we rely on — clean air, water, biodiversity, agriculture, and the plants that support our everyday lives.
For companies working with natural ingredients, conservation is especially important. The choices made during farming, manufacturing, packaging, and shipping can influence the relationship between a product and the environment.
At lost range.®, we believe sustainability starts at the source.
That means respecting the land where our hemp is grown, supporting responsible farming practices, and making thoughtful decisions throughout our production process.
Our Colorado Roots: Grown Close to Home
lost range.® was born in Steamboat Springs, Colorado — a place surrounded by mountains, rivers, forests, and wide-open landscapes that inspire our commitment to protecting the natural world.
Our hemp is sourced from family-owned farms in Hotchkiss, Colorado, where growers take pride in cultivating high-quality hemp with care and attention. These farms are small-scale operations, with each farm consisting of fewer than 100 acres and working together through a trusted co-op.
By partnering with local Colorado farmers, we’re able to maintain closer relationships with the people growing our hemp while supporting agricultural communities that share our appreciation for the land.
We believe knowing where our ingredients come from matters.
Every bottle, balm, gummy, and wellness product has a story — and ours begins with Colorado soil, dedicated farmers, and a commitment to doing things thoughtfully.
Why Hemp Is a Sustainable Crop
Hemp has been cultivated for thousands of years and is recognized as a versatile agricultural crop with many uses.
One reason hemp continues to gain attention is its ability to thrive in a variety of environments while requiring fewer agricultural inputs compared to some traditional crops.
Hemp plants naturally grow quickly and produce a high amount of plant material. Because of its versatility, hemp can be used for everything from textiles and building materials to wellness products like CBD.
For lost range.®, hemp represents a connection between nature and wellness. We’re proud to work with farmers who understand the importance of responsible cultivation and who treat the growing process with care.
Supporting Responsible Farming Practices
The quality of a CBD product begins long before it reaches a shelf.
It starts with the seed, the soil, and the farming decisions made throughout the growing season.
Our partner farms use organic practices and take a thoughtful approach to cultivation. From greenhouse starts to hand planting, our hemp journey focuses on quality and care rather than shortcuts.
Small-scale farming allows growers to pay attention to the details that matter — monitoring plants closely, understanding the land, and producing hemp with intention.
We believe better products begin with better practices.
When farmers prioritize the health of the soil and the surrounding environment, they create a stronger foundation for the plants they grow and the products made from them.
Small-Batch Production With Purpose
At lost range.®, we don’t believe wellness products should be mass-produced without consideration.
Our CBD products are handmade in small batches, allowing us to focus on consistency, quality, and attention to detail.
Small-batch production helps us stay connected to every step of the process — from formulation to final product. It reflects our belief that creating something meaningful takes time and care.
Whether it’s our Gold Buckle® Full-Spectrum CBD Tincture, CBD Muscle & Joint Rub, CBD Gummies, or other wellness products, our goal is to create products we feel good about sharing with our community.
Quality and sustainability go hand in hand.
When products are made intentionally, every ingredient and every step matters.
Choosing More Sustainable Packaging
Packaging plays an important role in a product’s environmental footprint.
At lost range.®, we’ve made the choice to use plastic-free packaging because we believe reducing unnecessary waste is an important step toward a more sustainable future.
While packaging is only one part of a larger sustainability conversation, thoughtful choices add up.
Every decision — from sourcing materials to shipping products — is an opportunity to consider how we can minimize our impact and be more mindful of the resources we use.
Sustainability is not about perfection. It’s about progress.
It’s about continually looking for ways to make better choices.
Transparency Through Third-Party Testing
Sustainability and responsibility are about more than environmental practices — they’re also about trust.
At lost range.®, we believe customers deserve transparency about what they’re putting into their bodies.
That’s why our products undergo third-party lab testing. These Certificates of Analysis (COAs) provide important information about product quality, cannabinoid content, and safety.
From farm to finished product, we believe accountability matters.
A responsible wellness company should not only care about the earth — it should care about the people using its products.
The Connection Between Nature and Wellness
Nature has always been a source of wellness.
Plants have supported human health and traditions for generations, and today, many people continue turning toward plant-based products as part of their everyday routines.
CBD comes from hemp — a plant that connects agriculture, nature, and modern wellness.
At lost range.®, we’re inspired by that connection.
Our goal has always been to create products that fit naturally into active lifestyles, outdoor adventures, recovery routines, and moments of everyday self-care.
From Colorado trails to quiet evenings at home, wellness often begins with reconnecting to what nature provides.
Why Sustainability Matters in the CBD Industry
As the CBD industry continues to grow, consumers are becoming more interested in where products come from and how they are made.
Today’s shoppers want more than a label. They want to understand:
- Where ingredients are sourced
- How products are produced
- Whether companies prioritize responsible practices
- What steps are being taken to reduce environmental impact
Sustainability allows businesses to build stronger relationships with their communities and create products with greater intention.
At lost range.®, we believe the future of wellness should be rooted in transparency, responsibility, and respect for the planet.
Small Choices Create Meaningful Change
Protecting nature doesn’t only happen through large environmental initiatives.
It happens through everyday decisions.
Choosing reusable products. Supporting responsible companies. Reducing waste. Learning about where products come from. Appreciating the natural spaces around us.
Every small action contributes to a larger movement toward conservation.
As a company, we’re committed to continuing that journey — finding new ways to improve, learning from our community, and staying connected to the values that brought lost range.® to life.
Celebrating Nature Today and Every Day
World Nature Conservation Day is a reminder that the earth gives us so much — and it’s our responsibility to give something back.
At lost range.®, sustainability is woven into our identity. From Colorado-grown hemp and family-owned farms to thoughtful production and plastic-free packaging, we’re proud to create CBD products that reflect our respect for nature.
Because wellness isn’t just about feeling better.
It’s about creating a healthier relationship with ourselves, our communities, and the world around us.
The future is rooted in the choices we make today.
And we choose to keep growing responsibly.
Explore lost range.® CBD products and experience Colorado-grown wellness rooted in nature, quality, and care.
